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Warner Announces Red2Blu Program |
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Blu Ray and HD DVD -
BluRay
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Written by Michael Lankton
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Thursday, 23 April 2009 |
 Better late than never. Warner Bros. has put up a web page announcing a trade-in program that will allow HD DVD owners to get a bit of a break on upgrading the HD DVD titles in their libraries to the Blu Ray versions of the same title.
HD DVD owners looking to move to Blu Ray can mark the titles they want to convert on the site, mail in the HD DVD cover inserts, and for $4.95 plus shipping Warner will send them Blu Ray versions of those titles. Sixteen months after Warner ended the format war, this program may be a little late in coming. However, those still in possession of their HD DVD collection with an interest in going Blu may find this program an attractive incentive.
Ah, the halcyon days of the format war. Chalk me up on the losing side of that one. A year into Blu Ray ownership, I have no big gripes against the format. It's caught up to where HD DVD was during the format war, and extra storage capacity certainly isn't a detriment.My HD DVD collection is long gone, but if you're still hanging on to yours the Warner offer may be of interest.
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